Article Marketing: Tricks and Tips To Article Writing

How can you advertise for virtually no-cost? How to drive traffic to your website? The answers to both of these questions are, article marketing. Writing content-rich and targeted articles and submitting to directory sites and ezines, is the way to go.

You ask, why would an ezine publisher or website owner post your targeted articles on their sites? Ezine publishers and website owners use these articles to drive traffic to their sites and to help increase subcribtions to their list. As an exchange for a byline and a link to your site, you allow website owners the use of your content as is. No changes are allowed to be made without your permission. Even though, some will do it anyway.

Advantages to article writing

• Gain “Expert” Status when you share your knowledge in form of an article. When you write an article and submit it to directories, you appear to be an expert in that particular niche.

• Articles are used for Pre-selling. Articles giving information in a specific niche are searched out by people hungry for this information. Writing for this audience will already pre-sell your product.

• Backlinks to your site. These backlinks will enhance your search engine position. When your article is posted to someone elses site, most likely it will stay there for a long time.

• Providing an excellent tools for your affiliates. Your affiliates will promote you and your product more often and more effectively than anyone else.

• List building. Once your article is posted to other sites, this will broaden your audience and help build a targeted list faster. Statistics show on average, a prospect visits your website seven times before clicking to purchase a product. This used with a steady stream of emails can increase the number of people willing to buy.

Do you have to be talented to write? Not at all. You need to remember two rules.

1. Put your thoughts to text naturally. Sort of like if you were talking to a friend on your subject.

2. Write simply. Please, no bad grammar. Don’t use complicated sentences. Keep It Simple Stupid, (K.I.S.S.)! Your articles should be easy to read and understand.

With these tips and tricks in mind, it should be easy to get started. Other tips, we shall explore at a later date. There is no other way to it, but, to just do it. Happy Writing!